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Join us at GSummit 2013 (SF, 4/16-18) for 3 days of workshops, sessions, panels and networking dedicated to understanding how to drive behavior in consumers, employees and stakeholders. Top experts in the fields of gamification, loyalty, CRM, enterprise, human resources and training converge at this one-of-a-kind event to share best practices, startling insights and the science of behavior in a unique, engaging and jam-packed format.
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Thursday, April 18 • 1:30pm - 1:50pm
Moving Gamification from Concept to Design to Development in Enterprise Applications

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Gamification is a great new area for Enterprise Applications, but sometimes moving a large organization forward can be quite a challenge. Erika will cover how to move a large organization from the concept of gamification to design and development. In the session, we'll review evangelizing efforts that worked, engaging user experience and product teams, developing and testing ideas for gamification with customers and finally the development of gamified enterprise application flows.

Key Takeaways:


  • How to evangelize gamification within your organization.

  • Key aspects of successful gamification in enterprise applications: How to keep your teams on track.

  • How to test gamification with users and move designs into development.


Speakers
avatar for Erika Noll Webb

Erika Noll Webb

Senior Manager User Experience, Oracle
In her worklife, Erika is passionate about how to create the best user experience possible and get people excited about their work and engaged with what they do. She's been working as a gamification advocate within Oracle for the past two years, running design jams, brainstorming sessions and giving talks to promote the ways that gamification can be used in enterprise applications. Erika's background is cognitive neuropsychology and she loves... Read More →


Thursday April 18, 2013 1:30pm - 1:50pm
Room A 635 8th St San Francisco, CA 94103

Attendees (53)