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Join us at GSummit 2013 (SF, 4/16-18) for 3 days of workshops, sessions, panels and networking dedicated to understanding how to drive behavior in consumers, employees and stakeholders. Top experts in the fields of gamification, loyalty, CRM, enterprise, human resources and training converge at this one-of-a-kind event to share best practices, startling insights and the science of behavior in a unique, engaging and jam-packed format.
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Wednesday, April 17 • 3:30pm - 3:50pm
Social Selling: Threading the Needle

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Needle CEO and founder, Morgan Lynch, has created a remote online customer sales chat platform that implements gamification to encourage remote workers to excel, using social influence to sell. He is an expert in using game mechanics in a non-game context to incentivize remote workers to achieve success by clearly defining benchmark performance goals – creating healthy competition as they compete for points toward free products and more. Needle’s system is proven to help brands boost their online sales and strengthen the online customer experience. 

During this session, Morgan explains how using gamification with his untraditional online sales support platform has improved productivity and performance, while driving millenial workers in unique and unprecedented ways. 

Speakers
avatar for Morgan Lynch

Morgan Lynch

CEO and Founder, Needle
Morgan was previously the founder, CEO and Chairman of Logoworks. He and co-founder Joey Dempster developed one of the earliest distributed workforces, which enabled Logoworks to provide high-quality graphic design services to thousands of small businesses worldwide. Logoworks was backed by Shasta Ventures and Benchmark Capital and was sold to HP in 2007. Prior to Logoworks, Morgan spent four years running marketing at InsurQuote, helping... Read More →


Wednesday April 17, 2013 3:30pm - 3:50pm
Room B 635 8th St San Francisco, CA 94103

Attendees (14)